View Lead Score

Explanation

This activity allows you to view the prediction score for a certain lead. The lead score is a percentage value assigned to a lead based on their likelihood of converting into a paying customer and/or a business opportunity. The machine learning model is trained to predict the score value by analyzing historical data. Higher scores indicate a higher chance of conversion, helping sales and marketing teams prioritize leads effectively. The model can be retrained anytime to get the most accurate predictions using recent transaction data.

Prerequisites

• An IFS.ai subscription is required.
• The machine learning model (LEAD_PREDICTIONS) must be trained and set active. This is done on the Machine Learning Models page.
• The Use Machine Learning (AI) for Lead setting in the CRM/SRM Default Values page should be enabled.
• A lead must be entered and saved.

System Effects

There are no system effects.

Pages

Lead

Activity Diagrams

Manage Lead